CRANBOURN® luxury fragrances are packed with thoughtfully hand-picked botanicals from all around the globe. It is so important to us to discover and utilise botanicals in the most effective way possible, ensuring our fragrance collection stays high quality, timeless and recognisable.
In our Botanical Spotlight series, we will delve into the scientific, cultural and olfactory roots of the key botanicals from our fragrance collections.
One notably distinctive fragrance is patchouli, from the family Lamiaceae, genus Pogostemon and species P. cablin. The patchouli plant is a bushy, evergreen perennial herb native to Southeast Asia. It is grown in tropical regions around the world, and it has fragrant leaves and white flowers with purple hues.